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Protocol & The Media

Protocol sets the stage for a positive public image nationally and internationally.  A perceived slight in procedures reverberates throughout the media in real-time.  This can have severe ramifications for public diplomacy. Responsibility of the Protocol Officer: The Protocol Officer does not work in a vacuum and is privy to the goals and desired outcomes for

Academic Update from the IPIC! Master in Contemporary Diplomacy: Diplomatic Relations & the Art of Negotiation in a Global Context.

There are very few positive outcomes from the Pandemic but, in this case, I am grateful that it gave me the opportunity to pursue a “Master in Contemporary Diplomacy” tailored for working diplomats and those involved in international realations.It is coordinated by the DiploFoundation Switzerland in cooperation with the University of Malta. The degrees from

5-Day Customized “Train to be an International Protocol Specialist”

On March 22, 2024, we completed our 5-Day Customized “Train to be an International Protocol Specialist”in San Diego, California. Evaluations reflected a score of 10/10!The program was focused on the protocol interactions between the U.S. Military in the MENA (Middle East & North Africa) region. Contact us to customize a program specifically tailored to your

Conversation is a well-played Game of Tennis!

Conversation is a tennis game! Since conversational skills are included in our corporate etiquette and executive presence programs, I automatically listen and observe other people in conversation…what makes one person a vibrant conversationalist and another the invisible man or woman? The following are tried and true guidelines to ensure you are memorable: WARM UP BEFORE

Protocol Officers – The Unobtrusive Diplomats!

Protocol Officers are the ultimate diplomats—the choreographers who direct the dance of diplomacy, which in turn, affects all aspects of public perception.  The overarching goal for any event whether diplomatic or international business, is to portray the home country or company in a positive light.  When we consider protocol, there’s a common misinterpretation that it

Diplomatic Protocol – The Well-Placed Couch!

In 1993, during the Bush administration, talks between Israel and Jordan were initiated in Washington D.C. Palestinians were included as members of the Jordanian delegation, but due to the ongoing conflict between the Palestinians and Israelis, this was not acceptable to either party. The situation reached an impasse, and the interim solution was that the

10 Rules for being an Excellent Host

World Protocol Magazine

World Protocol Magazine Protocol above and beyond: The International Protocol Institute of California Guest Author: Marie Betts-Johnson, Founder and Director of the International Protocol Institute of California® Worldprotocolmagazine Marie Betts-Johnson_InternationalProtocolInstituteofCalifornia Date: 3 December 2021 Reading time: 4 mins As the World Protocol Magazine Editorial Board, we take enormous pride in keeping this platform open to all

Virtual Challenges for the Global Negotiator!

The negotiator, in the age of a global pandemic, is at a distinct disadvantage in that it is not possible, to meet face-to-face.  Hence, the next best form of meeting is via virtual communication.  This robs them of the opportunity to build rapport and establish relationships of trust, which opens the door to having a

The well written Thank-You note for all occasions!

THE WELL-CRAFTED THANK-YOU-NOTE Christmas has passed and now is the time to start writing those Thank-You Cards.  It may seem old fashioned but the well-written Thank-You Card is the least one can do to show appreciation for the gifts received.  BEGINNING, MIDDLE & END Begin by thanking the giver for their gift.  In the middle,